Stepping

Outdoor Brands Stepping Up to Support Racial Equality and Social Justice

The ongoing struggle for social justice and racial equality in the U.S. achieved an inflection point with the Might twenty five law enforcement-killing of George Floyd. On the heels of other gut-wrenching illustrations of injustice in Black communities that included the deaths of Breonna Taylor and Ahmaud Arbery, moreover the endeavours of Amy Cooper to mischaracterize Central Park birdwatcher Christian Cooper to the NYPD, mass outrage in opposition to racial injustice has turned into arranged motion. Tens of millions have marched globally in solidarity in opposition to law enforcement brutality. The voices for alter are expanding louder as the nation’s … Read More

Outdoor Gear Brands Stepping Up Now

To evoke Patrick Henry, Founding Father and hero of the American Revolution, “now is the time.” Now is the time for all good men—and all good women, all good individuals, period—to come to the aid of their country. While the severe health and economic fallout of the coronavirus (COVID-19) pandemic has had ripple effects across the globe, individuals and communities alike are organizing and stepping up to help front-line responders and medical personnel. The outdoor industry, a tight-knit community that prides itself on encouraging people to “play outdoors,” is being particularly proactive.

The list grows every day as … Read More