December 5, 2023


Appreciate your health

How the First Black-Owned Outdoor Gear Shop in the U.S. Is Equipping and Inspiring Adventures

Being released to the outdoor as a result of the Boy Scouts can be a crapshoot. Some men have extraordinary ordeals that propel them to search for life stuffed with wilderness adventure, other folks have a lackluster or downright miserable time that can without end turn them off to the good outdoor. For Jahmicah Dawes, his time in the Scouts tended to the latter. “It was the worst!” states Dawes, the founder of SlimPickins Outfitters in Stephensville, TX, who counts much more formative ordeals in higher education as his correct intro to the outdoor. “I’ve generally loved to skate, and I experienced a collection of boards that I would [offer to] people today to come out and skate the campus with me.”

These good friends made whilst carving up the concrete turned out to be outdoor junkies who speedily supplied other invitations for adventure, even however he didn’t have the important gear. “They established option and eliminated the excuses and hurdles for me to entry the very same outdoor they were being experiencing,” states Dawes.

These twin functions of generosity and kindness continue on to notify Dawes in his life as the proprietor of the very first Black-owned outdoor gear shop in the country. With racial tensions barely simmering following the early-summer time spate of highly publicized situations of law enforcement brutality on minorities, he’s experienced to equilibrium the positives and the negatives of an marketplace at last trying to address inequalities—not just endemic in the country, but in entry and acceptance in the outdoor house by itself.

Good then that Dawes and his SlimPickins shop have generally been a haven for like-minded, adventurous people today that aren’t afraid of a problem, whether in the wilderness or inside culture by itself. “We generally preferred to be a appropriate place for our local community, to reflect the local society, and equip and encourage the resourceful outdoor fanatic,” he states. “We felt that people today required a spot they could acquire collectively, or gear up to #AdventureOut. There was not a spot like that listed here, so we established 1.”

Jahmicah Dawes Slimpickins Outfitters Stephensville, TX
courtesy Jahmicah Dawes

Identify: Jahmicah “SlimPickins” Dawes
Title: Founder, Operator, and Resourceful Director
Area: Stephenville, TX (but we phone it Stephenchill, TX)
Years on the Position: four

Men’s Journal: How has your function/life adjusted due to the fact Might 25?
JAHMICAH DAWES: Function has absolutely adjusted. The point that we are the very first Black-owned gear shop in the country has attained us followers and relevancy. No matter if it occurred for the right good reasons or to just serene people’s consciences, we want to make the most of the option and be redeeming of the time by demonstrating the narrative of the realities of the assorted outdoors—and nonetheless the realities of representation of people today like me in my posture in the outdoor marketplace.

As much as my personal life, I have to combat from cynicism and bitterness all the time in regards to how I’m viewed and addressed in the two my personal and expert circles. As the artist Propaganda reported in a track with Kings Kaleidoscope, “I should not know how a entire body goes limp when it hangs, bro.”

I recall when I was young, viewing books or museums viewing images or exhibits of lynchings. I, nor any child, teenager, or grownup should really under no circumstances know what that appears like. Specifically at this kind of a rate or regularity exactly where that results in being a normative belief or expectation. I would really like to say this was a “shock,” or that the functions of Might twenty fifth were being sudden. But sadly, there were being functions of Black adult males and girls dying unjustly at the fingers of negative law enforcement way in advance of then and you have found it continue on to take place due to the fact Might twenty fifth much too.

Jahmicah Dawes Slimpickins Outfitters
Jahmicah Dawes

How has your local community adjusted?
My response to that would be “To Be Continued”—the local community is switching. A single is that people today are commencing to speak about these challenges. I would not believe that your viewers would know a good deal about Stephenville, Texas, but in 2007 there was a KKK rally listed here in support of some college students who were being expelled from the college (which is my alma mater) for owning a blackface party—2007 was not that very long ago.

Quick ahead to now, exactly where we experienced a BLM and Justice for George and Breonna march. Marches that not only law enforcement were being current at, but law enforcement marched with us. And it was really apparent that there have absolutely been some improvements from then to now. So as I reported previously, “To Be Ongoing,” but we have found and felt a local paradigm shift and this time momentum is constructing.


Have your shoppers been supportive?
They have but it was also amidst the corona pandemic. So I couldn’t say for sure what has inspired them to be supportive. And in that very same breath, it doesn’t seriously make a difference to me I need to have it possibly way, ya know? As I like to say, “encouragement is encouraged.”

For these reading through this and assume they might’ve missed the boat to support us or, and other local corporations: It is under no circumstances much too late to start out and it is generally required. “The luxurious of the selection of participation is good, right?” (an additional from Kings Kaleidoscope and Propaganda).

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Jahmicah Dawes Slimpickins Outfitters

What is the biggest problem at hand, transferring ahead?
Obtain to manufacturers, entry to cash, and far better conditions from the manufacturers we carry or want to carry—we have experienced this kind of an uphill battle with getting particular manufacturers.

A reoccurring phrase we continue on to hear is, “We aren’t opening new accounts at the second,” which is comprehensible to a position. On the other hand, my rebuttal to that is if there are only two Black-owned shops in the country, and we, as an independently owned modest brick-and-mortar shop (with the budget of a modest brick-and-mortar shop), are just inquiring for the prospect and option to spouse with your model, and if you come back with that response, do the manufacturers seriously price and advocate for much more diversity? We are not REI, so the orders we place in or open up with aren’t heading to make or split these manufacturers and firms.

Not to mention, we are the purveyors of the [new] narrative the outdoor marketplace is [now] trying to tell and sector to a group of people today that we signify. Yet, we really don’t get the ideal conditions that manufacturers can offer. It baffles me how I can glimpse at these brands’ social media feeds and see how they are trying to income off of the plight and persecution of a people today but then really don’t take or [won’t] make the option to far better support the modest sect of people today that are basically in the marketplace, that basically are switching the narrative.

Illustration also matters, but I’ll take that 1 much more move to explain, “Real Illustration Issues.” [What I imply is that firms should not] just use Black or other indigenous people today of shade. Use true kinds in your magazines, print adverts, and visible campaigns—the true people today carrying out and putting in the function. We are listed here, we exist, but in buy to remain, we need to have support!

Sometimes I really feel like Black corporations in the outdoor marketplace should really be on some type of endangered list, you know? I really feel like we just got listed here and we are by now about to turn into extinct.

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Do you see signs of hope or improvements in your local community?
Of course, I do see signs, but the adjust will include a generational adjust of brain and experience. For occasion, we experienced a BLM march to carry awareness of what occurred to George Floyd, Breonna Taylor, and many other girls and adult males that have been disproportionately brutalized by negative law enforcement. On the other hand, 1 adjust that I have by now found, and experienced the privilege to be a portion of, is a collective of local community users and law enforcement officers owning conversations and discord about these challenges. We are basically about to do a rather interesting undertaking involving the collective that I’m hyped about.


Jahmicah Dawes
Courtesy Jahmicah Dawes

What can viewers do to support?
Well putting delight aside…support us by acquiring from us. We have the functionality to buy anything from the manufacturers we provide. So viewers can make the intentional choice to buy from us as a substitute of the brand’s websites—or the big box stores—and then take that very same mentality and way of life adjust to support local corporations in and around your have local community. We phone it Regard(ing) the Locals. Also, take into account letting us outfit you or your business for your subsequent adventure. Advocate for us to your outdoor local community, your outdoor businesses, your churches, and your local community groups.


Any further resources / businesses that our viewers can support?
We outfit local community groups, businesses, and affinity groups. So take into account us when you are needing your subsequent resolve of outdoor apparel, footwear, or gear. We are operating on improving our website so we can system much more transactions on the internet so be on the lookout there.

We are also an outfitters shop for missionaries. We outfit missionaries for their excursions to numerous areas. We do this as a result of an initiative known as Outfitting The Saints and we just started the OTS podcast as very well.

But just adhere to us @spoutfitter or go to and subscribe to our electronic mail list.


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